Herb Garden–Spring 2020
Herbs were the center of the Whole Foods Market Exclusive Brands Spring launch. Through a beautifully arranged composition of fresh herbs, we made the flavor cues the hero of the conversation.
With the collaboration of a food and prop stylist, a local Austin photo studio, and a variety of internal stakeholders, we identified our needs and audience and accomplished a playful and refreshing campaign.
Disclaimer: The body of work created for Whole Foods Market was born from a group of creative professionals both from Whole Foods as well as external partners, all of whom collaborated in the creation of the final product.